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Protecting Your Business During Groupon Growth

Social Sonar - Saturday, August 20, 2011

Group deal websites can be a good experience for your company. They also have the capacity to create a huge headache.

Fortunately there are some things you can do to ensure things work out well for you and your new customers:

  • Make sure when you sign up that you get something in writing from the deal website outlining all promised rules and conditions before you agree to go ahead with the listing. 
  • Find out if you can get a direct dial number for one single person that will be your representative within the company. If you develop a relationship with someone, you will hopefully have an easier time getting a response if you have questions or problems after your listing has gone live. 

Websites like Groupon and Living Social continue to be huge deals (no pun intended) for consumers: products and services at half the price. However, as a business owner, make sure you weigh the pros and cons before you take the "easy" money.

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