Social Media: Secret Sales Department

The #1 thing every business wants from Facebook, Twitter, Yelp, and blogs is money, either from current customers or returning ones. Measuring the effect of your blog, email newsletter, and…

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Social Media in the News

1) Facebook has purchased photo-sharing software company, Instagram, for 1 beeelion dollars. In his official announcement, Facebook CEO Mark Zuckerburg says, "For years, we've focused on building the best experience…

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Guest Blogging, Part 2

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Last week we briefly discussed the benefits of guest blogging, and why it's important in light of new search engine algorithms. This week, we'll discuss the specifics of how to…

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Guest Blogging, Part 1

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What is guest blogging? Guest blogging entails writing a blog post for someone else's blog. You get credited as the author of the post, and it links to your own…

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True Fans vs Vanity Fans

Sometimes, when fan growth on your company's Facebook page is ticking along rather slowly, it can be tempting to investigate companies that can help you just buy new fans. Yes,…

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F-Commerce and your Facebook Page

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Have you ever considered empowering your Facebook Page with an attached online store? There are now a growing number of social media commerce solutions(affectionately known as F-Commerce solutions) that allow…

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Introducing Facebook Offers

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Facebook recently rolled out,on a limited basis, Facebook Offers. It allows you tocreate a coupon or discount for your business and offer it up on yourfan page. The best part…

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Communicating Via Social Media

Facebook currently has over 850 million users.  Twitter isn't far behind, with 500 million signed up for the service.  Social media is defined as web sites and other online means…

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Who is Using Social Media?

MBA Online recently released a report and infographic about who is using the largest social media sites. They found that 66% of adults are connected to at least one social…

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